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Investment  8, Jul 2014

Global Brain invests in Korea’s matchmaking art site

The venture capital company is putting money in Mbite, creators of Rainbow.dot, so that it can spread its services beyond South Korea and Japan

A sample of Rainbow.dot’s crowdsourcing-type magic that will help game developers Image credit: Mbite

Sometimes it’s hard to find the right artists for the right business job, which is why services like Rainbow.dot is useful in matching up talented people in a particular region. With a new round of funding, there’s a chance the South Korean services provider Mbite may expand beyond that.

Japanese venture capital company Global Brain Corporation announced that it has invested in Mbite. Global Brain partner Jiro Kumakura will be joining the service provider’s board of directors.

Global Brain CEO Yasuhiko Yurimoto said that Rainbow.dot is worth putting money into because of its reputation in getting top artists from Japan and South Korea via a professional filter. The site allows game developers to select different genres of artwork like characters, landscapes and items. The platform has a built-in multi-language translation service so that it’s easier for international game developers to use and find the right people for the art job.

Also Read: East Ventures invests US$1.4M in graphics crowdsourcing startup

MBite CEO Jung-Yong Kim said that this venture wouldn’t have happened if he had not met up with Global Brain during last May’s beLAUNCH conference in South Korea. “Global Brain is famous in Korea for its track record of growing Korean startups globally, such as the success of 5Rocks, Inc.”

With the new investment, Mbite will bring its services worldwide specifically in China and English-speaking countries. Because of its translation service, having more exposure beyond just Japan and South Korea would be a great boon. Not just for MBite, mind you, but also for game developers and publishers everywhere looking for more art resources and foreign talent willing to work remotely.

e27 is currently reaching out to Global Brain on the amount invested alongside other information.

Jonathan Toyad

Jonathan Toyad

If you want an elaborate answer on who would win in a fight between Ultraman and Godzilla, Jonathan Toyad is your man. A six-year veteran in the game journalism industry, he did words and videos for outlets such as GameSpot, GameAxis, IGN and Stuff.TV. Fears coyotes and scorched earths.

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