Japanese smartphone gaming market worth US$5.4 billion in 2013
The numbers are a big leap from 2012’s sales value of US$2.99 billion. It is projected that the market would reach US$8.1 billion by 2016By Jonathan Toyad 31 Mar, 2014
With Japanese mobile title Puzzle & Dragons by GungHo Online doing so well overseas, it’s easy to assume that the game did contribute immensely in its place of origin. According to a CyberAgent analysis via Serkan Toto’s report, the market for smartphone gaming in Japan last year reached US$5.4 billion in total sales.
The total was way higher than 2012’s sales value of US$2.99 billion. Additional stats for 2013 revealed that the entire Japanese software market was worth US$10.8 billion, which meant that smartphone games represented 50 per cent of the market. For comparison’s sake, smartphone gaming represented 30 per cent of the software market in 2012.
Furthermore, the smartphone gaming market will grow until 2016 at the very least. CyberAgent projected that the market would reach US$8.1 billion within that year, albeit in slow increments, starting from US$6.5 billion in 2014.
Mobile-centric game publishers like the aforementioned GungHo Online can expect to further long-term goals in mobile gaming dominance thanks to these stats. However, long-time publishers like Konami, Capcom and Square Enix might see this as a way to justify focusing on their mobile gaming efforts further. It didn’t work so well for Capcom, by the by.
CyberAgent’s stats and graphs given below: