Komli Media launches new social ads platform
The platform, powered by Adquant, will be available in markets such as Singapore, India, Indonesia, Thailand, Philippines, Malaysia, etc.By Twishy Shahi 12 Jun, 2014
Komli Media has announced an exclusive partnership with Adquant, a social advertising company and a Facebook Preferred Marketing Developer (PMD). This partnership gives Komli exclusive rights to offer the Adquant platform across the Asia Pacific region.
The platform will be available to advertisers and agencies as a solution in markets that include India, Singapore, Indonesia, Thailand, Philippines, Malaysia, Australia and New Zealand.
Matt Sutton, Vice President – Social Media, Komli Media said, “Komli has a well-established and successful social media business that works with over 500 customers across the APAC market. Increasingly, advertisers and agencies are looking for tools with features that allow them to procure social media effectively and efficiently with increased RoI, transparency and reporting capability. Those same advertisers have also been telling us that they need that powerful platform to be armed with servicing and support through a trusted local vendor. We believe this partnership fills that gap in the APAC market and we are thrilled to provide that full suite solution with truly innovative partners like Adquant.”
The Facebook Preferred Marketing Developer Program recognises companies that have developed technologies in one or more of the specialty areas such as pages management solutions, ads management solutions, services and platforms for building socially enabled integrations, and/or tools for page insights analysis.
Joe McCormack, CEO, Adquant said, “We are excited to Partner with Komli in the APAC region. When looking for a partner in a region, we look at a lot of factors. We met with Komli and saw not only the scale of their operations in the regions but also the expertise of our industry. We were blown away. When using an enterprise tool such as ours, it is imperative that you get the right support in order to scale your business and we believe customers licensing Adquant through Komli will achieve it.”
This partnership follows close on the heels of other recent announcements from Komli Media, including the launch of an integrated re-marketing demand side platform.