Nokia Thailand appoints veteran Yantana Simavanichkul as new Managing Director
Yantana Simavanichkul is Nokia Thailand’s new Managing Director and plans to enhance the company’s position in the local smartphone market.By Winnie Nelson 28 Jan, 2013
Nokia (Thailand) Ltd has recently appointed Yantana Simavanichkul as the new managing director. Yantana is no stranger to the company as he spearheaded Nokia Thailand as Head of Sales for five years. A diligent man, he supervised channel development, performance and strategies. At the same time, being the Head of Sales back then, he optimized all sales channels to provide continuous success and to enhance a sustainable competitive side of the Finnish phone manufacturer. Being with Nokia Thailand since 1994 has helped him grow with the company itself and with his new position, he is now responsible for Nokia’s overall operations in Thailand. Being in such position, it is essential for him maintain Nokia’s leadership while keeping its dominance in Thailand alongside with boosting the company’s growth.
The whole of 19 years of his working life with Nokia, Yantana has held several positions before being appointed as the new managing director. He was promoted to Account Manager, Sales Manager and Head of Sales respectively. He believes that with his dynamic Thailand team, they will be able to enhance Nokia’s leading position in the mobile phone and smartphone market. He has eyes for the Thai market to provide new and innovative mobile experiences for Thai consumers and not forgetting their business partners as well. Being a Telecommunications Engineer graduate from King Mongkut’s Institute of Technology in 1991 while holding a Master’s degree in Electrical Engineering from University of Texas at Austin and a Master’s degree of Business Administration from Thammasat University plus years of working with Nokia do give him the upper hand of managing new mobile experiences for Thai consumers.
Recently, Nokia Lumia 620 debut in Thailand, claiming to be the most affordable Windows Phone 8 yet. According to NokiaPowerUser, customers in Thailand can purchase the Nokia Lumia 620 for only THB 8,250. Although the Lumia 620 is aimed at emerging markets, Nokia expects strong sales for the smartphone in other markets as well.
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