BlackBerry (formerly RIM) has just launched its latest BlackBerry 10 platform, and along with this launch, developers are expected to come out with their own apps on the new platform. BlackBerry is not exactly the most popular mobile platform today, which is why the company has been encouraging developers to port their apps, giving incentives and bonuses along the way.
The 70,000 BlackBerry 10 apps featured so far on BlackBerry World is testament to how “developers will continue to confront new and diverse platforms as the mobile market grows,” says Tapjoy senior vice president Chris Akhavan. However, as new platforms are launched, these come with “proprietary needs for customizing apps and added time to optimize.”
Given the extra effort needed to optimize apps for new platforms, Chris gives a few tips:
Tapjoy is a mobile ad and monetization platform that lets users opt-in to videos, services and other ads in exchange for virtual currency. In July 2012, Tajoy launched its US$5 million Asia fund, which offers monetary support and consultancy to mobile app developers, as well as inclusion in its distribution network of about 339 million monthly global users.