Infographics are now an essential part of marketing, but images will sometimes result in lost SEO opportunities. Responding to this need, Malaysia-based Piktochart offers its web-based infographic and presentation tool, which recently launched to allow users to create interactive and engaging charts on its user-friendly and free dashboard.
Piktochart offers convenience, as users can now insert hyperlinks into contents and multiple clickable tabs to separate content viewing on infographics. As a result, users can add different layers of content. Additionally, this latest edition enables users to share infographics on social media networks such as Facebook and Twitter, as well as embedding them on websites. As such, while images are not always search-friendly, the new Piktochart improves searchability, which can help reinforce its users’ marketing strategy.
Piktochart’s user-friendly tools use simple drag-and-drop mechanisms, and the resulting output is hosted on the cloud. According to CEO and co-founder Ai Ching Goh, this latest release aims to improve the user experience. Since Piktochart Pro edition was first launched in March 2012, over 5,000 small businesses and educational institutions have subscribed to its paid plans while overall user sign-ups have surpassed 170,000. Now you don’t need expensive design software, as Piktochart helps to transform data into beautiful and memorable graphical presentations.
By using Piktochart, you can either tap into your creative side or choose the readily available themes on the website to present your data. Users are guaranteed of hassle-free creation, with its guidelines, which come in handy with creating beautiful infographics. Users can opt for either thefree or paid version, and the best part is that there are no sign up fees and contract. The company has just received commercialization funding from Cradle Fund Sdn Bhd in September 2012 and is looking at making Piktochart more mobile friendly in the near future.
Image Credits: Malaysian Digest