SingTel prepaid customers can now Facebook all they want in Singapore
With just US$0.39 a day, prepaid customers can get their Facebook fix without worrying about incurring additional data chargesBy Elaine Huang 08 Jan, 2014
If you are a SingTel mobile prepaid user, you will be happy to know that the Singapore-based telecom conglomerate has launched its first nationwide prepaid mobile plan to enable unlimited Facebook usage.
Available at S$0.50 (US$0.39) per day, S$3.00 (US$2.36) every seven days, or S$6.00 (US$4.72) every 30 days, these prepaid customers can post comments, videos and photos, and chat with their friends and family on the global social networking site.
Johan Buse, Vice President, Consumer Marketing, SingTel, said that they have many customers who are avid Facebook users and frequently access the platform via smartphones and tablets. He added, “The plan we launched today enables our prepaid customers to get their Facebook fix without worrying about incurring additional data charges.”
MJ Choi, Head of Southeast Asia, Facebook, also commented on the latest partnership. He said, “Facebook’s mission is to give people the power to share and make the world more open and connected. We’re delighted that with this plan, SingTel prepaid subscribers can enjoy virtually unlimited access to Facebook at a very affordable price.”
The plan has been made compatible with multiple platforms and devices, including iOS, Android, Windows, BlackBerry and ones which support the Java-based Facebook app.
In August 2013, SingTel launched Whatsapp and Opera Mini Surf and Mail plans, which gave customers the option of sending unlimited instant messages and web surfing for S$0.50 a day. Under SingTel’s prepaid plans, customers can also purchase from eight different data sets, from S$6 a day for 2 GB of cellular data to S$20 for 1 GB of Internet which lasts 30 days.
In the region, SingTel-owned Globe had also introduced a Facebook plan in the Philippines last year. However, the Globe plan – which started in October and will end this month – is completely free, enabling its 35 million subscribers to get on Facebook.
With consumers being increasingly interested in chat apps, especially those which enable voice call and instant message, partnering with telcos sounds like the next win-win game plan.