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News  21, Jun 2012

Taking on a creative approach to traditional apartment listing site, Gistly launches on startup crowdfunding platform


Carmen Benitez, founder of Fetchplus, and also current Chair of Technology & Strategy for Girls In Technology, is taking on her new venture - Gistly.

Gistly.com is an apartment listing site that lets users find their perfect apartment using a 1-5 rating score card on key areas to match apartments that fit. Unlike traditional website listings, Gistly will not return users with many irrelevant listing results.

Taking on a different approach, Gistly lets users filter through non-traditional parameters such as prices, and location instead. Simply rate major points on your apartment lifestyle by rating them on a 1-5 scale, and Gistly matches you to apartments rated by actual renters’ score cards from that community that best fit. Some of the parameters that Gistly use includes neighbours, security, as well as recreations. From the best matches you can view videos / photo galleries of the apartment and see what other apartment dwellers said about the apartment community.

Gistly is launched on Fundable, a crowd-funding platform for startups, and is looking for a $10,000 funding. The startup has managed to raise $2375 so far, with 21 backers backing the startup.

Jacky Yap

Jacky Yap

Having spent one year abroad in Shanghai under the NUS Overseas College Programme, Jacky has an avid interest in entrepreneurship and web based startups. Jacky used to run N-House, Singapore's first entrepreneurial themed residence in NUS, and was also part of the organizing team for Startup Weekend Singapore 2012. You can reach him at jacky [at] e27 [dot] co

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