Brand Marketing Manager


| Singapore

Salary (USD) Not specified

Full Time | 2 Applicant(s)

Posted: 16 Nov 2018

About Company

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Job Description

Regional role within a leading MNC

Great work culture

The Employer

Our client is a leading global fashion brand with its regional office in Singapore.

The Job

Reporting to the Regional Marketing Director, you will be supporting offices across Asia. You will also:

Develop and implement holistic marketing & PR campaigns

Maximize brand and product presence using creative channels

Proactively initiate product seeding, event sponsorship, joint promotion and collaboration opportunities with the right parties

Draft, translate and develop seasonal marketing/PR materials & briefings for each country

Manage and coordinate with PR agencies across Asia

Organize and coordinate events, press days and roadshows

Formulate PR & branding strategies, press pitching tactics, identify challenges & opportunities

Analyze media data, samples and clippings

Establish and maintain strong bonding with media, press and celebrities in both reactive & proactive manners to ensure maximum brand coverage

Develop and implement social media communications & ad hoc projects

The Profile

University degree with major in marketing, communication, or related fields

At least 5 years’ experiences in brand marketing with strong experience in fashion, beauty or related industries.

Prior experience within agency is a plus

Creative and out of the box thinking is a must with passion in fashion

Previous regional exposure preferred

Proficiency in English / Chinese copywriting and editing skills

Creative, detail-orientated, able to work independently and multi-tasking

Proactive and a team player

Fluency in English and Mandarin is required as the role has a regional scope

Please apply for this role using the following link: