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Seeking highly creative Digital Graphic/Video Designers who can communicate with high visual impact
Our client is Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.The company's core business is publishing of newspapers, magazines and books in both print and digital editions. It also owns other digital products, online classifieds, radio stations and outdoor media.
Are you are a highly creative Digital Graphic/Video Designer who can communicate with high visual impact? Do you have expert knowledge of current design software and skilled with fleshing out concept ideas to a final deliverable? In this role, You will work on digital advertising creatives (images, videos, gif) for social media platforms, emails, display banners, and website assets.
To be successful, you must have a thorough understanding of branding and marketing, with the ability to vary style and layouts depending on the project and target audience. You should also have a solid understanding of mobile creative design, typography and be skilled in UI/UX. If you think you have what it takes to bring advertising messages to life with visual impact, we want to hear from you!
Utilize marketing assets to develop new, unique ideas and adapt key design elements across many different digital touch points while maintaining high standards and overall consistency within established guidelines and best practices from different brand owners.
Work with Campaign Managers / Media Buyers / Email marketers to prepare advertising creatives for various campaigns with different audiences.
Work with Campaign Managers, Media Buyers & Analytics Manager to test and optimize creative performance via data driven weekly performance reports from Facebook Ads & Google Ads.
Conceptualise and create digital creatives such as animated video ads, email campaigns, display banners, and web assets.
Ensure visual consistency and branding across various touch points (website, email campaigns, homepage, landing pages, web content, web banners, etc.)
You have a digital portfolio and prior experience in web and online design/programming (html emails, landing pages, webpages, etc)
Experience in responsive web/mobile design
Experience and demonstrated proficiency in Adobe software (Photoshop, Illustrator, InDesign, Premiere).
Video editing software of your choice (Apps, Programs, etc)
A strong affinity to social media ad platform features.
Knowledge of and proficiency coding in HTML5, CSS3 is a plus
Strong communication and good interpersonal skills
Ability to design emails utilizing a master responsive template and proof creative work in consistency across different email clients on desktop, tablet, and mobile.
Be comfortable reviewing digital marketing Key Performance Indicators (KPIs) to continue to inform and evolve design strategy