US-based iOS and Android in-game mobile recording service Kamcord announced today its launch of version 2.0, which spells out its desire to become a social networking app for gamers.

Previously, there were no social sharing features like the ability to comment on videos, favourite videos, or follow various users. But now, users can build up their empire of followers, or chat with like-minded gamers on Kamcord.

For the record, Kamcord had previously raised US$1 million from Tencent and Innovation Works in August 2013, and US$7.1 million led by TransLink Capital, with participation from new investors DeNA, M&Y Growth Partners, KLab and SV Angel, as well as existing investors Innovation Works, XG Ventures, and Mark Williamson in May 2014.

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Since its latest round of funding, the company has seen one hour of content being uploaded to the Kamcord app every minute. This is an extremely positive sign, given that YouTube sees 100 hours of content uploaded every minute. To date, a total of 14 million videos on the platform have been uploaded.

Kamcord has also taken the opportunity to bring on-board popular games including Brave Frontier, My Talking Tom and Stickman Soccer. Aditya Rathnam, Co-founder, Kamcord, told e27 that different demographics use the platform for different things. For example, while some users might upload a video of their battle in Brave Frontier, other users might record a music cover on My Talking Tom, a pet simulation app instead.

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