Learn new success strategies to tackle the savvy investor. Every investor is different and you need to couch your pitch accordingly.

The Art of Fundraising for Startup Success is a two day workshop followed by a pitch. You will also learn about business modeling, financial modeling, strategies for fundraising.

21 May 2014: Business Model

22 May 2014 (9am – 12pm): Panel Discussion: What’s the next wave of innovation?

22 May 2014 (1pm – 5.30pm): Start-Up Financials

23 May 2014: Pitch by Start-ups

Read more about the workshop…

Workshop on “Start-Up Finance”

This one-day workshop has been developed along the Principles of Adult Learning Theory; the workshop will involve experiential learning through the application of new concepts to your own case studies. Your own business/venture will be your case study.

During over seven successful runs of the above workshop, Appleseed learnt from entrepreneurs that many struggled with the financial aspects of putting together a business plan. It is with this feedback in mind, that this programme has been developed. Together with a recap of the 9 building blocks of the Business Model, this workshop aims to give you the following skills:

Know how to forecast revenue;

Understand cost behaviour and determine your break-even point;

Understand what the various financial ratios mean and tell about your business/venture; and

Understand the expenses of your business/venture so that you know your financing needs.

As highlighted before, this workshop is very hands-on. Following some per-workshop preparation, you will use the tools (mostly built on Microsoft Excel) that you are introduced to in the workshop on your own business/venture; and put together the basic financial information about it.

At the close, you will also be introduced to some basic concepts of valuation and how you could use the tools that you are introduced to in the workshop for such a purpose.

About the Presenter

R Subramaniam Iyer (Subra)
Subra was with PricewaterhouseCoopers for 21 years, the last 10 as Advisory Partner and 7 as a business unit head in its Singapore practice. While he started his career in Audit (including two years in Melbourne, Australia) his work has largely been in the Advisory space. Subra started and then led the Transactions practice focusing on financial and commercial due diligence, including strategy consulting. He then led the practice focusing on business restructuring and forensic accounting services, and went on to rebuild the consulting practice. His transactions experiences include cross-border transactions and his forensic works include investigations followed by the media.
Subra graduated from the National University of Singapore with a B.Acc (Hons) and completed his professional year with the Institute of Chartered Accountants in Australia. He completed the General Management Program at the Harvard Business School in fall of 2007, and is an alumnus of that school.

Panel Discussion: What’s the next wave of innovation?

The panel will discuss on the next wave of innovation and where the sweet spots are in Asia and in the international markets.
The panel comprises experts from healthcare, software, mobile and technology space. Hear from the experts as to where VC s are investing and how you can position your startup to attract the funds that you need to succeed.

Chair: Kumaran Pillai, CEO, Appleseed Pte Ld
Manick Rajendren, President, Xcode Life Sciences
Eddie Toh, Intel Corporation
Dilip Mistry, Semusi Pte Ltd

The workshop will end with a pitch session for a potential investment of $250,000 and above!

Event details:

  • Start: Wednesday, 21 May, 2014 09:00 a.m.
  • End: Friday, 23 May, 2014 06:00 p.m.
  • Venue : NUS Enterprise Blk71
  • Country :Singapore
  • Register here
  • Organizer : Apple Seed

The venue is sponsored by Block 71, NUS Enterprise, please visit their homepage.