As reported by SD Japan, the card battle game developed by Japan-based A-Team has just crossed the five million worldwide downloads mark. Dark Summoner has been on iOS for about a year and the team launched its Android version last summer.
According to gaming consultant Dr. Serkan Toto, A-Team stated in its financial report that the freemium title pulled in “over 100 million yen” (around US$1.3 million) per month. He also noted that the Japanese social games market is being flooded with social card battle games, with well over 70 percent of the top 20 games on Mobage and GREE belonging to this genre.
AKB48’s Haruna Kojima
What’s interesting to note is how Dark Summoner is gaining its traction. In his analysis article written in July last year, Serkan noted that Dark Summoner did not have an iPad version, was never really featured on iTunes nor does it use Mobage, GREE or any other kind of social gaming network. App Annie indicated that Japan and the US are the biggest markets for the game.
Currently, A-Team is using a commercial featuring AKB48’s Haruna Kojima on Japanese television to promote an in-game campaign that runs until 15th February.