Musiio, an AI-based digital music discovery and creation platform, has secured US$1 million seed round from Singapore’s Wavemaker Partners. Joining the round is Exponential Creativity Ventures from U.S. and angels, as reported by Techcrunch.

Musiio focusses on reducing inefficiencies in music curation using artificial intelligence that augments the human curators’ work. The purpose is to give those who lack the time to scour Spotify the opportunity to automate or partially automate the music search process.

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This would be the second deal Musiio secured but the first that is out of its Entrepreneur First (EF) program. The first one was done April 2018 and was worth US$57,000 courtesy of EF.

The seven-person operation was founded when Musiio CEO Hazel Savage, who’s a former streaming executive, met CTO Aron Pettersson in the Entrepreneur First program in Singapore.

Musiio’s clients include Free Music Archive (FMA), the public music site by independent U.S. radio station WFMU. With FMA, Musiio worked on developing a playlist that raised the profile of a number of songs that had been buried deep in the catalog, allowing fair chances for a track to get more number of plays.

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“We’re expecting two or three commercial announcements as we’re working with streaming companies and sync companies for now,”Savage said.

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