As of August 20, 2014, the ALS Association had raised a total of US$31.5 million in donations, according to the organisation’s official website. The non-profit, which assists those with Amyotrophic lateral sclerosis (ALS) — a progressive neurodegenerative disease that affects nerve cells in the brain and the spinal cord — had only raised US$1.9 million the same time last year.

What happened? Well, the ALS Ice Bucket Challenge came to life. Pour a bucket full of ice and water over your head or donate a sum of money to the good cause, or both! Then, challenge a few other people to go forward with this viral hit. Rinse and repeat.

Also Read: Create and sell branded merchandise for charity with DonationShop

Here are a few of the most creative and memorable videos from the Asian startup/investor scene!

#4: Moo Natavudh from Ookbee
According to the CEO of Thai startup Ookbee, the company collected a total of THB 55,000 (US$1,716) which will be donated to an ALS charity and Thailand Red Cross.

#3: Hiroyuki Kiga from Yello Mobile
If this video doesn’t show you that there is magic in everything, we don’t know what will! Check out Kiga wielding those cards!

#2: Kuanhua Hsu from GREE Ventures
Remember our article about Kuan being a ‘Morpheus’ to startups? Well, spoiler alert — that special character will make an appearance in this video.

#1: Hironao Kunimitsu from gumi
Japanese gaming company gumi’s Founder and CEO Hironao Kunimitsu combines the two things we love so much: geishas and surprise attacks. Don’t get it? Watch on!

Featured Image Credit: al1962 / Shutterstock