Styl, a Bangalore-based startup that lets users make appointments with salons and spas through its mobile app, has raised US$110,000 in angel funding from a group of unnamed angel investors.
The funds will go towards onboarding new salon clients in Bangalore, according to the company.
The startup is also looking to expand operations into four more cities in India, besides the UAE, by the end of this year.
Launched last month by serial entrepreneurs Anup Mohan and Srikanth Ch, Styl is a mobile platform for users to book services and stylists at salons online. Users can also make payments via the app. The app has a Styl Feed feature, which lets users explore current fashion trends in the world.
The app is available in B2B and B2C versions.
Styl has already onboarded more than 100 salons and spas and crossed more than 100 transactions.
Mohan was previously CMO at Lookup, a Bangalore-based business chat app startup which is backed by the likes of Twitter Co-founder Biz Stone and Beenos Founder Teruhide Sato. Mohan has founded two startups — Capzo and Flamingos Media, which got acquired by UAE-based Kreata Global in 2013.
His partner Srikanth earlier co-founded RecommerceHub, which was acqui-hired by Lookup.
Mohan told e27 that Styl was started with the motivation of making things easier for customers and salons. The startup is now planning to give salons and stylists a platform to showcase their skills and improve the business by providing them with detailed analytics through its B2B app.
The app claims to have clocked more than 700 downloads and has 150 paying customers.
Currently, Styl earns revenue by way of charging a flat convenience fee from end users and a commission from salons for booking. It also offers salons a premium model to access analytics. The firm will soon introduce an on-demand stylist feature and allow partners to sell beauty products through its platform.
In India, the beauty and wellness industry is estimated to touch US$13 billion by 2017. The company has pinned its hopes on this fast-growing market.
However, the company does face some challenges. “The key challenge is to bring the salon and stylist market in India online. Currently, about 90 per cent of salons and spas are offline,” said Mohan.