Southeast Asia’s leading on-demand transportation platform Grab today announced its expansion into Cambodia with a launch in capital city Phnom Penh.

The Singapore-headquartered company has also signed a Memorandum of Understanding (MoU) with the Ministry of Public Works and Transport of Cambodia (MPWT) to use its technology and data to improve road safety and traffic management in the Kingdom.

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Grab starts with JustGrab service in Cambodia. When passengers book JustGrab rides, the app displays the exact trip fare. Drivers who accept the ride will honour the trip fare, making Grab bookings a negotiation-free process for both passengers and drivers. Passengers can choose to pay for rides either with cash or via its mobile payments platform GrabPay.

Users can book JustGrab rides anywhere and any time, not only in Cambodia but also in most Southeast Asian markets they travel to.

JustGrab also offers passengers shorter waiting times by alerting the nearest available Grab driver on the booking. According to the company, this helps reduce traffic congestion, as drivers do not need to drive around to find passengers. Passengers can also collect GrabRewards loyalty points from Grab rides and use them to receive additional Grab discounts.

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“Southeast Asia is our home and our goal is to improve lives here. We look forward to working closely with MPWT, which has taken big steps to modernising the country’s infrastructure. Together, we will use technology to create safer roads, improve traffic, and provide greater income opportunities for the local community,” said Tan Hooi Ling, Co-founder of Grab.

Additionally, Grab has partnered with mobile banking services provider Wing Money to provide drivers with an account for digital financial services.

Grab now operates its ride-hailing services in 156 cities in eight Southeast Asian countries: Singapore, Indonesia, Philippines, Malaysia, Thailand, Vietnam, Myanmar and Cambodia. The firm has more  than 2.1 million drivers and 72 million app downloads.