Bangalore-based startup Graviky has secured INR80 lakhs (US$119,000) of funding during its appearance at reality TV show The Vault.
The ecotech startup raised the funding from Omaxe Limited CEO Mohit Goel, in return for one per cent equity and seven per cent India-exclusive commission, at a valuation of INR80 crore (US$11 million).
“Air pollution is a global problem. With vault problem it was amazing to make our tech reach out to the masses,” said Graviky founder Anirudh Sharma as quoted by Times of India.
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The Graviky team produced a device called Kaalink, which traps pollutants exiting a car’s exhaust pipe, which is then repurposed and made into ink. It claims to trap 95 per cent of particular matter pollution without inducing back-pressure. Kaalink is presently under certification and commercial pilots, and it is currently available for private demonstrations.
Graviky teams up with popular beer brand Tiger to promote Air Ink, the result of the filtering process made by the Kaalink device.
The Vault is a reality television show in India that gives opportunity for businesses to pitch their business ideas to a panel of investors on television and persuade them to invest money in their ventures.
Apart from Graviky, in the same episode restaurant franchise Chattar Patar also raised INR1 crore (US$1.4 million).
e27 has reached out to Graviky team for comments.
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