Japanese smartphone gaming market worth US$5.4 billion in 2013

The numbers are a big leap from 2012’s sales value of US$2.99 billion. It is projected that the market would reach US$8.1 billion by 2016

By Jonathan Toyad

Image credit: Gumi Inc

Image credit: Gumi Inc

With Japanese mobile title Puzzle & Dragons by GungHo Online doing so well overseas, it’s easy to assume that the game did contribute immensely in its place of origin. According to a CyberAgent analysis via Serkan Toto’s report, the market for smartphone gaming in Japan last year reached US$5.4 billion in total sales.

The total was way higher than 2012’s sales value of US$2.99 billion. Additional stats for 2013 revealed that the entire Japanese software market was worth US$10.8 billion, which meant that smartphone games represented 50 per cent of the market. For comparison’s sake, smartphone gaming represented 30 per cent of the software market in 2012.

Read Also: Puzzle & Dragons hits 30 million downloads worldwide

Furthermore, the smartphone gaming market will grow until 2016 at the very least. CyberAgent projected that the market would reach US$8.1 billion within that year, albeit in slow increments, starting from US$6.5 billion in 2014.

Mobile-centric game publishers like the aforementioned GungHo Online can expect to further long-term goals in mobile gaming dominance thanks to these stats. However, long-time publishers like Konami, Capcom and Square Enix might see this as a way to justify focusing on their mobile gaming efforts further. It didn’t work so well for Capcom, by the by.

CyberAgent’s stats and graphs given below:



  • gumi Inc
    gumi Inc Japan gumi is a mobile social games developer on Gree, a mobile social network based in Japan.

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