Cloudstream

Digital Analytics Lead

Cloudstream

| Singapore

Salary (USD) Not specified

Full Time | 1 Applicant(s)

Posted: 14 Mar 2019


Skills required

Digital Analytics

About Company

CloudStream is an innovative and diverse global services provider, which is focused on supporting and transforming technology development, talent and operations

Job Description

The Digital Analytics Lead will primarily be responsible for building and ensuring overall excellence in our digital analytics capabilities. He will also contribute to the team’s digital thought leadership.

Responsibility

• Drive digital analytics strategy and build new analytical frameworks to improve insights speed-to-market. This includes identifying and tracking key digital metrics across all brands and channels (web, mobile, social)

• Lead team of digital analysts to deliver actionable digital insights into online brand performance, digital engagement and revenue

• Partner Data Science and Consumer Insights teams to develop robust 360 view of our customers

• Partner Group Sales to deliver relevant insights for commercial requirements

• Support ad-hoc business intelligence and other strategic initiatives

Requirement

• Extensive digital analytics knowledge i.e. SEO, PPC, web analytics, social media, UX etc

• Significant experience in using a range of web analytics (Adobe, comScore) and social media tools

• Hands-on experience in planning, executing and measuring campaigns across online and offline domains

• Experience with one or more data management platforms will be a bonus

• Adept at building strong relationships with senior internal and external stakeholders; comfortable meeting clients

• Must possess sound business judgment to identify core business objectives; synthesize and interpret disparate quantitative information, develop meaningful insights and clearly disseminate to key stakeholders

• Strong project management and time management skills

• Mix of agency-side and client-side experience preferred

• Minimum 10 years hands on experience in digital analytics

• Bachelor Degree in related discipline