GreyOrange is a robotics manufacturing company aiming to automate warehouses

GreyOrange is a robotics manufacturing company aiming to automate warehouses

Singapore-based smart-tech developer GreyOrange Robotics has received US$30 million in Series B funding led by American investment firm Tiger Global Management.

The robotics developer focusses on smart-tech aimed at helping e-commerce, manufacturing and logistics companies achieve warehouse automation

“We are doubling our team size globally as we steer the company and our products beyond India and into international markets,” said Co-founder and CEO Samay Kohli.

As for those international markets, besides the Singapore headquarters, GreyOrange has offices in India and Hong Kong. It is currently in the process of expanding to Japan and China.

International VP James Chan told e27, “We are also beginning to explore setting up a production facility in Singapore.”

A major move within its already-established India market in on the horizon. The research and development team based in Gurgaon is relocating to a major campus upgrade — capable of fitting 1,200 employees, including 3D printers, a prototyping centre and a complete paint shop. A solid timetable for the move could not be provided.

Also Read: 6 robotics companies in India you need to know

GreyOrange currently sells two products. ‘Butler’ is an automated goods-to-person system that delivers/stores parcels within a warehouse. It also offers analytics and on-demand auditing. The other device is ‘Sorter’, a high-tech conveyer belt the company claims can handle up to 6,000 packages per hour.

Between the two products, the company claims 90 per cent of India’s market share and 40 clients — including Flipkart, Amazon India and Kerry Logistics.

Citing GreyOrange’s smart logistics products, Lee Fixel, a partner at Tiger Global Management, said in an official statement, “The GreyOrange team is helping transform the logistics industry with its high-tech, automated solutions and is now well positioned to leverage its technology globally.”

GreyOrange previously raised a Series A from Tiger Global and Blume Ventures in April 2014, but according to Chan the amount is undisclosed.

Founded in February 2011 by Akash Gupta, Wofgang Höltgen and Kohli, GreyOrange now has over 300 employees — 200 of which are on the engineering team. It claims to have installed product lines with a total capacity of over three million parcels per day.

Also Read: INFOGRAPHIC: Despite e-commerce boom, Singapore’s physical stores are here to stay