Game based activities are now widely used by companies and government agencies to foster innovation, improve communication and avoid other common decision-making pitfalls.
This hands-on session will give you a unique opportunity to experiment with an Innovation Game called “Product Box” and to discuss the benefits of this approach and how you could apply it in your context.
In this activity, participants will collaboratively create the physical “box” that sells a product or service. By imagining the package, you will identify the most exciting features and make decisions about benefits and other aspects that convey their vision. You will then “sell” your box to other teams and share about lessons learned.
Date: 26 August 2014 (Tuesday)
Time: 2.00pm to 5.30pm
Venue: SiTF, 55 Neil Road S088892