ShopBack

ShopBack

The Smarter Way to Shop. ShopBack is one of the pioneers who introduced a fresh spin to Southeast Asia’s online shopping scene in September 2014.

Founded: September 2014

About ShopBack

Headquartered in Singapore with an affiliate office in the United States, Malaysia, the Philippines, India and Indonesia, ShopBack is one of the pioneers who introduced a fresh spin to Southeast Asia’s online shopping scene in September 2014. Granting customers Cashback when they shop at over 1,000 online stores, ShopBack connects both merchants and shoppers with a mutually beneficial reward system.

When a shopper makes a successful transaction on any store that is linked from ShopBack’s website, the merchant who earns from the purchase will give a commission to ShopBack. Thereafter, ShopBack shares its commission with the shopper, who will receive it as Cashback.

With a dedicated team of over 50 people equipped with extensive experience in the ecommerce industry, ShopBack has successfully established presence in four markets within a year, with future plans of gaining a greater foothold on the regional map.

In October 2015, ShopBack was crowned the winner of the Gold award in the Best Start-up (Growth Stage) category and Silver award in the Best Innovative Infocomm Products (Consumers) category at the 7th Singapore Infocomm Technology Federation (SiTF) Awards. This is the local start-up’s maiden voyage in industry awards, pitting against more than 300 nominations for the esteemed titles.

Team

Wu Ying Ying
Wu Ying Ying Communications Aug, 2015 - Present
Joel Leong
Joel Leong Co-Founder Sep, 2014 - Present
Samantha Soh
Samantha Soh Product Designer Jul, 2014 - Present

Funding

INVESTOR
STAGE
AMOUNT
DATE
Round: Venture Round
Round Size: US$45M
Date: Apr 2019
Round: Venture Round
Round Size: US$25M
Date: Nov 2017
Undisclosed

Round: Seed
Round Size: US$500K
Date: Apr 2015
Round: Seed
Round Size: US$600K
Date: Mar 2015
Round: Series A
Round Size: Undisclosed
Date: Mar 2015

Previous Investments

COMPANY
ROUND
ROUND SIZE
DATE
Round: Acquisition
Round Size: -
Date: May, 2018