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5 social media tools to boost your marketing strategy

Just knowing how to use the big social media platforms isn't enough. You also need complementary tools that can help you maximise their benefits 

Achieve your social media marketing goals with these 4 strategies

Create your social community now with specific marketing goals: attracting visitors, converting leads and building customer loyalty 

Stand out from the competition with these 3 tried-and-tested strategies

Differentiation is becoming more and more challenging for startups 

Why social media platforms will be key to driving global gaming growth

Massive online multiplayer games with vibrant player communities will be the biggest drivers of growth in the gaming industry 

4 unconventional digital marketing tips for experts and starters alike

All I needed to know about digital marketing that I learned from Nix Eniego 

5 social media trends we'll be talking about in 2018

2017 was a pivotal year for social media, marked by the desire of the most popular to reinvent themselves and take even more space in our lives 

Social networks: 5 strategic mistakes to avoid

Go in with a clear goal and strategy to optimise your reach 

7 tips for using Instagram to maximise your business

The world's most popular image-based social media network is a great source to significantly boost your business' revenue, if you know how 

4 ways blockchain tech is revolutionising the influencer economy

Better access to audiences, enhanced transparency, and improved ROI tracking, the influencer industry stands to gain from blockchain tech