Tencent and GungHo Online did alright this last March. Can the both of them keep its sales momentum?
This early bit of the year proved to be monetarily glorious for big Asian-based publishers focused on the mobile space: Tencent and GungHo.
New stat updates on App Annie’s blog show that Tencent dominated the iOS App Store in terms of most games downloaded monthly last March. The China-based game publisher was the top dog for the month, due to the release of its new top-down shoot-em-up-slash-collectible-card-game Thunder Fighter.
Tencent also published its match-three puzzler Tower of Saviors for its WeChat app. The game wasn’t much of an attention-grabber in China, but it was popular in Taiwan and Hong Kong. All of these factors, along with staying within the top five of that list since September 2013, help cement its position. On a relevant note, App Annie’s first quarter market index report stated that growth in the App Store was driven mostly by China.
Following just behind is Electronic Arts, followed by Gameloft. Candy Crush Saga makers King was at fifth place on the iOS March charts, but it fared much better on the Google Play Top Publishers by Monthly Game Downloads chart. Tencent was nowhere in sight on that category; China really dig Apple iOSs.
GungHo Online Entertainment, also known as the Puzzle & Dragons publishers, were the top publishers on Google Play by way of monthly game revenue. As reported earlier, each of its top games like the aforementioned Puzzle & Dragons and Princess Punt Sweets garnered close to US$1 million a day. On the iOS Top Publishers By Monthly Game Revenue front, Supercell dominated March with just its three games: Clash of Clans, Hay Day and Boom Beach.
This all sounds good and dandy for developers deciding over which publisher camp to jump to, or even which region to focus your game development efforts on for maximum profit (protip: China and parts of Asia). As for individual games that did well for the month? Stay tuned to e27 for an upcoming post on that.
Founded in November, 1998, Tencent has grown into one of China's largest and most used Internet service portal.