The search is on for a HERO (Health Enterprise/Entrepreneur Revolution Officer) with the most innovative idea for a mobile healthcare application that will redefine global healcare. Borderless Healthcare Group Inc. is the organiser of this competition that would see the winner undergo a USD $25,000 ( S$30,200) incubation program managed by a multi-disciplinary team of experts ranging from renowned medical doctors, medical-legal professionals, investment bankers and telecommunication leaders. The winner would also be flown to Singapore on October 11, 2011 to attend a week-long event featuring key global opinion leaders from the healthcare TMT (Technology, Media, Telecommunication) and investment space.

Budding mobile apps developers can now participate in the HERO competition by submitting an 800-word description on his/her mHealth app idea to The winning app will be accessed on its usability, simplicity, design and customisation.

The closing date for concept submission is on September 23, 2011.

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