It is almost as if Asia is synonymous with Android. Yet, with 72 per cent market share in Southeast Asia, and 80 per cent market share in China, who could deny that? Headquartered in San Francisco, Cooliris, an iOS-based photo sharing platform, today announced that the app is now available for download on Google Play.

The move, of course, signifies the sort of importance Asia has to Cooliris. “Asia is a very important market for us, hence the largest user request from the region was for an Android version,” said Soujanya Bhumkar, CEO, Cooliris, who had previously shared with e27 that nothing is homogeneous in Asia.

He added, “Not just based on numbers, but due to our followers and demand in Asia, we expect launch of Android app to have a multiplier-effect to grow our user base worldwide and also to increase percentage of users in Asia.”

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At the moment, the Cooliris app for iOS has six million installations worldwide, with more than four billion photos connected within the app. Asia, according to the firm, accounts for 30 per cent of the total user base. In Asia, China is its biggest market, followed by Japan and South Korea in terms of user numbers.

Not new to Android
Four years ago, Cooliris was asked to create a photo application app for the Google-owned Android operating system, and it did. The app, which was pre-bundled on Android devices, or better known as Android Gallery, has more than 50 million users worldwide. However, in terms of user experience, interface and features, the two cannot be less alike.

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While Android Gallery is a simple app for users to check out the photos they took on their smartphones, Cooliris allows a more sophisticated way of looking through photos from Facebook, Instagram, Evernote and other channels, and sharing them conveniently.

Currently, the Cooliris app for Android has been localised in Japanese, as well as simplified and traditional Chinese.

For the record, Cooliris is a venture backed company, with funding from Kleiner Perkins Caufield & Byers, DAG Ventures, The Westly Group, T-Venture, and DOCOMO Capital.